Social media is the most valuable tool for audience insight and information that we’ve ever had access to in our history.
In marketing we are constantly seeking our unique value proposition. We are constantly striving to deeply and emotionally engage with our customers.
Those cute inspirational quotes are ruining your career. Your business. And possibly your life.
We need to look at the future of marketing, the challenges of skill gaps, technology encroachment, and a shifting customer expectation.
When it comes to using social media for job search, the biggest mistake people make has nothing to do with social media itself.
Why don’t more business professionals commit publicly to an online publishing project on the side? I’m talking about a ‘branded’ web passion project.
Think of your career as a marathons. Regularly check in on how you’re going in keeping ‘career fit’ for that marathon.
Content disappears down the content marketing black hole never to be seen again. This is why there is increasing disillusionment with the content game
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