5 essential skills for your marketing team of the future
We need to look at the future of marketing, the challenges of skill gaps, technology encroachment, and a shifting customer expectation.
6 unorthodox steps to getting noticed by recruiters on social media
When it comes to using social media for job search, the biggest mistake people make has nothing to do with social media itself.
3 reasons why having a ‘sidebar’ project is good for your personal brand
Why don’t more business professionals commit publicly to an online publishing project on the side? I’m talking about a ‘branded’ web passion project.
Are you fit enough for your career marathon?
Think of your career as a marathons. Regularly check in on how you’re going in keeping ‘career fit’ for that marathon.
How to win the content marketing game
Content disappears down the content marketing black hole never to be seen again. This is why there is increasing disillusionment with the content game
Showcasing the Best Creative Work from In-house Teams
In-house teams share their best creative work
8 networking techniques for meeting people face-to-face
What is the first step to meeting someone in person? Not a trick question, your first answer is likely intuitive and would be correct.
Brands beware: you can't put a price on the value of your credibility
With social media the backbone of behaviourally based marketing, brand associations could be the longest consumer based con of all time.
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