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Why trust is the new bottom line & how social media drives it

16/04/2015

Why trust is the new bottom line & how social media drives it

The number of people online has doubled since 2007. There are 2.55 billion people online and 91% of those use social or mobile networks. That’s an awe-inspiring number, but it’s just the start of a steep trajectory. Just as you’ve never lived in a world without cars and think of the horse-and-cart as quaint, so ...

UX Careers: Honesty, Empathy and Design Theater

15/04/2015

UX Careers: Honesty, Empathy and Design Theater

Honesty, empathy, and the ability to sell your ideas through storytelling and "design theater" are the keys to UX career success, according to our panel of leading in-house and agency practitioners.

How Strong Is Your In-House Creative Team?

08/04/2015

How Strong Is Your In-House Creative Team?

Want to build a strong in-house creative team? Here are some tips from creative services leaders at Harley-Davidson, McDonald's, and Synchrony Financial.

Our digital future & what it means for businesses

07/04/2015

Our digital future & what it means for businesses

What does the past tell us about our future? Considering how digital has changed the world over the past ten years and reflecting on where we are now, it seems that digital is affecting change in a series of patterns. A set of themes of impact that started over ten years ago are driving a rapid and new age of ...

The 1 mile rule: What NOT to do after your interview

01/04/2015

The 1 mile rule: What NOT to do after your interview

I’ve spent hours every day of my 10 year recruitment career interviewing people. Sometimes I am interviewing for my clients and sometimes I am interviewing for me and my own team. I take a huge amount of pride in providing the best possible environment for someone to shine and really show me what they are made of. I ...

  • 16/04/2015 Why trust is the new bottom line & how social media drives it The number of people online has doubled since 2007. There are 2.55 billion people online and 91% of those use social or mobile networks. That’s an awe-inspiring number, but it’s just the start of a steep trajectory. Just as you’ve never lived in a world without cars and think of the horse-and-cart as quaint, so billions have never lived without hyper-connection. Would you tether a horse to a cart? Take it to a meeting across town? Could you even do so if you wanted to? No I imagine. So why do we expect others will want to connect with us on antiquated systems?
  • 15/04/2015 UX Careers: Honesty, Empathy and Design Theater Honesty, empathy, and the ability to sell your ideas through storytelling and "design theater" are the keys to UX career success, according to our panel of leading in-house and agency practitioners.
  • 08/04/2015 How Strong Is Your In-House Creative Team? Want to build a strong in-house creative team? Here are some tips from creative services leaders at Harley-Davidson, McDonald's, and Synchrony Financial.
  • 07/04/2015 Our digital future & what it means for businesses What does the past tell us about our future? Considering how digital has changed the world over the past ten years and reflecting on where we are now, it seems that digital is affecting change in a series of patterns. A set of themes of impact that started over ten years ago are driving a rapid and new age of disruption now, and will continue to impact businesses over the next decade. These are all at different stages of maturity; some are well established and are the modes of disruption we’re experiencing and are familiar with right now. Others are just emerging and will be the engines of disruption and opportunity through to 2024. There are five in total
  • 01/04/2015 The 1 mile rule: What NOT to do after your interview I’ve spent hours every day of my 10 year recruitment career interviewing people. Sometimes I am interviewing for my clients and sometimes I am interviewing for me and my own team. I take a huge amount of pride in providing the best possible environment for someone to shine and really show me what they are made of. I feel a huge responsibility to make sure I ‘bring it’ to the interview and by ‘it’ I mean the very best version of myself.
  • 26/03/2015 How to make sure your career goes from strength to strength Consistently throughout my career I have been told of the areas I need to work on - my weaknesses. I have tried. Promise. Really, I have. Worked hard at them - at addressing these ‘weaknesses’. Made progress. One inch at a time. I still get the same feedback on the ‘development areas’, but not as robustly as before. Here’s my point. And a suggestion for you.
  • 23/03/2015 Digital growth now a UK-wide phenomenon Julian Blake, editor of TechCityinsider.net, discusses the opportunity created by the rapid growth in the UK’s digital economy and the skills gap issue it raises.
  • 17/03/2015 Prototyping, Clickability, and Microcopy: What We’re Reading This week we bring you articles on prototyping, letting users know what is clickable, writing delightful microcopy, and getting feedback on your designs. Enjoy!
  • 16/03/2015 How I use Aquent Gymnasium to keep up with digital trends Loan is a former Aquent client in France who has taken our Aquent Gymnasium course on Responsive Web Design, so we interviewed her on why she took the course and what she learnt.
  • 12/03/2015 How being a ‘lab rat’ can fast-track your career A young graduate recently joined our firm. I was scheduled to catch up with her but before I did I mulled over what I could share based on my 26 years in the PR industry that would add value to her new role and her career longer term. I boiled it down to six key points which I’ve called LAB RAT – I know, the acronym doesn’t exactly conjure up the best connotations for someone starting a new job, and in fact in some industries it’s a bit close to the truth, but at the very least it’s memorable and they apply to anyone starting out their career.
  • 09/03/2015 Multivariate Testing, Notification Design, and Visual Hierarchies: What We’re Reading This week we bring you articles on multivariate testing, the psychology of notification design, eye scanning patterns, why passwords should be revealed on input screens, and guidelines derived from Jewish mysticism for creating user experiences. Enjoy!
  • 09/03/2015 How Aquent Gymnasium made me better at my job Giles is a Project Manager at a Digital Marketing Agency and an Aquent Talent in France. He recently took our Aquent Gymnasium course on UX Fundamentals, so we interviewed him on what he thought of the course and how he plans to use it to develop his career.
  • 05/03/2015 Learn JavaScript with Our New Course: JavaScript Foundations Aquent Gymnasium has launched a new course, Javascript Foundations, that will set you on the path to JavaScript mastery. What are you waiting for?
  • 05/03/2015 How to Get a Job Using Social Media What can you do to make sure your Social Self is helping you get a job and not scaring off prospective employers? Check out our 6 Social Media Job Hunting Tips to make sure that you’re getting a competitive advantage using social media.
  • 04/03/2015 Job seekers: Your next job hasn’t even been invented yet If you’re looking to break into the industry and have your sights set on existing job, maybe you’re not looking far enough forward. It’s a well known fact all sorts of industry training courses, particularly in the digital fields, are problematic because by the time someone’s recognised the content required, developed a curriculum and taught it, big chunks of it have likely become dated and possibly even irrelevant already. These days, things move fast. Really fast.

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