#173337

EMEA Marketing Specialist (B2B)

Location:
London
Job Terms:
Temporary
Salary:
up to 65,200k pa pro rata (PAYE)+ bonus
Start date:
October
Posted By:
Pamela Wiatr
Date:
10/08/2021
Duration:
12 months

Job Description:

Overall Responsibilities:

As an EMEA Marketing Specialist, you’ll manage growth marketing projects aimed at (1) acquiring new users on our client’s Business Listing Management Platform and related SMB products, (2) grow user engagement, managing ongoing issues when they occur with x-functional partners (product, PR, marketing) and (3) focus specifically on growing adoption of features promoting SMBs from diverse backgrounds.

Top 3 Daily Responsibilities:

Coordinate ongoing acquisition campaigns with media agencies, creative agencies, internal stakeholders - through various channels like paid media, email, website, PR

Support launch of new features in the EMEA region, starting from insights, product marketing activities and launch moments (PR activations, case studies, blog posts etc.)

Manage escalations of bug / feature requests made by members of the EMEA x-functional team

 

Mandatory Skills/Qualifications:

Bachelor's degree or equivalent practical experience

4 years of experience in product marketing, product management, program management, strategy consulting, or similar.

Experience of problem solving, project management, analysis in a marketing environment (ideally in tech)

Experience in B2B marketing is a plus, in particular with Small and Medium Businesses

Strong organizational and communication skills, ability write clear plans and requirement documents

 

Non-Essential Skills/Qualifications:

Distinctive problem-solving and analytical skills with a high degree of analytical rigour, strategic mindset, and business acumen.

Global mindset and ability to think across disciplines, industries and cultures.

Ability to influence and collaborate effectively with internal teams and external agencies within the marketing organization and beyond, i.e. Sales and Product teams.

Excellent written and oral communication skills, confidence in presenting to both internal teams and external partners.

Experience in digital advertising &/or video advertising and/or Direct Response Marketing would be a plus.

Fluency in one or more EMEA languages (e.g. German, Spanish, Italian, Arabic, Russian), beyond English, is a plus

 

 

Client Description:

Our Client is a multinational technology company, specialising in Internet-related services and products; including online advertising technologies, search engine, cloud computing, software, and hardware. The atmosphere is relaxed with a diverse and innovative culture. Opportunities for growth and progression and networking with like-minded people across the business and beyond.

 

Aquent is dedicated to improving inclusivity & is proudly an equal opportunities employer. We encourage applications from under-represented groups & are committed to providing support to applicants with disabilities. We aim to provide reasonable accommodation for any part of the employment process, to those with a medical condition, disability or neurodivergence.