#182171

Digital Marketing Executive

Location:
1 to 2 days a week in West London offices/remote working
Job Terms:
Permanent
Salary:
up to £35k
Start date:
Notice period
Posted By:
Claire Blasi
Date:
07/19/2022
Duration:
Permanent

Job Description:

My client, a fantastic organic skincare company is looking for a Digital Marketing Executive.

This role will report to the Digital Marketing Manager and will be a key operator, creating and managing customer-centric campaigns to gain new customers and grow the company's loyal customer base.

 Responsibilities:

  • You will plan and implement customer awareness, acquisition and retention campaigns across digital channels including PPC, paid social, display, email and affiliates.
  • Track and optimise campaign performance across selected digital channels, closely monitoring metrics for success.
  • Track spend and effectiveness of the digital marketing budget in allocated campaigns or channels.
  • You will work closely with the Creative team to brief ads and campaigns that are aligned with the company's branding and values.
  • You will work with agencies and freelancer suppliers as required.
  • Use Google analytics and other insight tools to analyse performance, identify trends and competitor insights on owned campaigns.
  • You will work with PR and the Social team to ensure cohesive customer messaging.
  • Research new techniques, channels and tools to plan and implement new digital marketing initiatives.

 Must have skills/experience:

·       Natural curiosity to explore the beauty market.

·       Knowledge of digital marketing channels with some relevant experience in email, PPC, shopping, display, social advertising and affiliates.

·       Excellent communication skills with good written and spoken English.

·       Excellent numerical skills and some experience working with analytical tools; Excel, Google Sheets, Google Analytics, etc.

·       Articulate and personable, collaborative and respectful.

·       Confident to work with people across all levels of the business and to manage external agencies and suppliers.

·       Highly organised, self-motivated with an entrepreneurial approach.

 

Please contact me if you want to take advantage of this fantastic opportunity. claireblasi@aquent.com

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