Social Media Marketing Specialist

Overview

A leading technology company is revolutionizing creative workflows for enterprise brands globally, leveraging cutting-edge AI to streamline and automate content production. This innovator is at the forefront of bringing powerful, AI-driven solutions to market, enabling businesses to generate unique, scalable content safely and efficiently, thereby meeting critical business needs and transforming how brands engage with their audiences.

This is a 12 months, hybrid contract, offering up to £27.47 per hour, 35 hrs/week (PAYE). The shorlisted candidates will be contacted within 72 hrs of their application. Due to the high volume of applicants, we may be unable to reply to each applicant individually.

**Make a Transformative Impact as a Marketing & Demo Specialist!**
Are you a visionary marketing professional with a passion for cutting-edge technology and a talent for engaging storytelling? We are seeking an exceptional individual to join a dynamic team, where you will be instrumental in showcasing groundbreaking AI-powered creative solutions to a global enterprise audience. In this pivotal role, you will not only craft compelling demo videos that reveal the power and benefits of advanced technologies but also strategically amplify their reach across social media, directly influencing how major brands adopt and utilize next-generation creative tools. Your work will be crucial in demonstrating tangible value, fostering a vibrant community, and driving the adoption of transformative capabilities that reshape the creative landscape.

**Key Responsibilities:**
* Create concise (2-7 minute) demo videos that effectively illustrate the application, power, and enterprise benefits of advanced creative technologies.
* Showcase realistic and relatable examples of scaled content variants and creative workflows for enterprise creative and marketing teams, such as contextual banner ad creation.
* Develop and implement social media strategies to ensure maximum reach and engagement for demo videos among target B2B audiences.
* Consistently post new demo videos (targeting two per week) and actively nurture engagement across social platforms.
* Report on the performance of demo videos and social media activities, providing insights and recommendations for optimization.
* Publicly represent the company with an engaging presentation style and executive presence, ensuring clear communication for diverse channels and audiences.

**Required Skills & Experience:**
* Demonstrated knowledge of enterprise needs related to scaled content variants and creative workflows.
* Familiarity and fluency with advanced technology concepts including agents, node-based workflow authoring, APIs, and SDKs.
* Understanding of enterprise offerings in generative AI and design intelligence.
* Proven expertise in social media marketing best practices, specifically for achieving virality and broad circulation within B2B audiences.
* Strong analytical skills with the ability to report on performance metrics and drive continuous improvement.
* Exceptional presentation skills, characterized by gravitas, an engaging style, and clear communication.

**Nice-to-Haves:**
* Experience in fostering and engaging online communities of creative technology practitioners.
* A willingness to experiment with agentic social posting techniques while maintaining human supervision.