German speaking Marketing Manager

Overview

Aquent is partnering with a global leader aiming to redefine the grocery experience for customers worldwide. This innovative company is committed to establishing itself as the premier choice for fresh, quality goods, leveraging cutting-edge technology and customer-centric strategies.

Are you a highly motivated and customer-focused marketing professional eager to make a significant impact on a rapidly expanding international business? We are seeking a dynamic individual to spearhead marketing campaigns, driving strong customer engagement and top-line performance across multiple markets. This is your chance to shape how customers discover and interact with essential services, playing a pivotal role in our growth story and directly contributing to our vision of becoming the first-choice for customers.

This is a 12 months contract, offering up to £350 per day, 40hrs/week (PAYE). This role is open for a limited time. Next steps will be shared with shortlisted candidates ASAP. Due to the high volume of applicants, we may be unable to reply to each applicant individually.

**What you’ll do:**

* Set up and manage the deployment of all owned and operated traffic campaigns in 2+ languages, including email, push notifications, onsite placements, and more.
* Serve as the main point of contact for local marketing teams, ensuring tight coordination on campaign details, copy, and creative.
* Leverage automation tools and templates to streamline repetitive tasks and drive efficiency.
* Monitor campaign performance in real-time and make optimizations as needed to hit target metrics.
* Collaborate with the central analytics team to generate reports and insights to inform future campaign planning.
* Thoroughly review all campaign assets to ensure alignment with brand guidelines and standards, and conduct pre-launch checks to identify and resolve any technical issues or customer experience concerns.
* Serve as the local language and market expert, providing guidance and troubleshooting support to the central marketing operations team, and manage the scheduling and coordination of campaigns across multiple markets.
* Develop and oversee the implementation of comprehensive local messaging and targeting strategies to drive strong customer engagement and top-line performance based on channel and creative guidance.

**What you’ll bring:**

* Bachelor’s degree in management, business administration, economics, engineering, or marketing.
* C1 German or higher proficiency.
* Experience working with marketing tools including email, web analytics, CRM, and marketing automation platforms.
* Experience with onsite marketing, lifecycle marketing, and digital advertising.
* Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables).
* Experience using data and metrics to measure impact and determine improvements.
* Speak, write, and read fluently in English.
* Strong attention to detail and problem-solving skills, with the ability to multitask and prioritize effectively.
* Demonstrated strength in leadership principles such as delivering results, ownership, earning trust, insisting on the highest standards, and deep diving.
* Experience leading the end-to-end execution of traffic campaigns across owned and operated channels, preferably within the e-commerce or grocery industry.
* Ability to thrive in ambiguous environments, adept at leveraging automation tools and templates to streamline repetitive tasks and drive efficiency.
* Excellent project management and stakeholder management skills.
* Strong technical aptitude, with the capacity to monitor campaign performance and make optimizations as needed to hit target metrics.

**Nice-to-haves:**

* Knowledge of HTML, XML, and Excel.