Customer Engagement & Data Manager (Event Operations)

Overview

Working hours: 35-hour week 

Our client is seeking a strategic and detail-oriented professional to lead customer outreach and engagement for executive-level events across the EMEA region. In this role, you will be pivotal in managing end-to-end registration processes, maintaining and optimising large-scale data sets, and generating insights that strengthen customer relationships and support wider business objectives.

You will also play a key role in standardising operational processes, ensuring data accuracy, and enabling seamless collaboration across teams.

This is a high-impact position at the intersection of event marketing, data strategy, and CRM operations ideal for someone who thrives in a fast-paced environment and enjoys translating data into action.

Key Responsibilities

• Maintain the integrity and accuracy of customer data across various platforms through continuous cleansing, segmentation, and validation.
• Define and drive the strategy for identifying which customers to invite to executive-level events, ensuring alignment with business priorities and event objectives.
• Design and implement invitation strategies for executive-level customers by working closely with stakeholders across the business to identify opportunities and create toolkits that support consistent and effective regional execution.
• Lead the setup and management of event registration systems and other event technologies.
• Manage the end-to-end invitation process, including coordination of timelines, stakeholder approvals, and ensuring compliance with event objectives and data governance standards.
• Collaborate with external agencies to brief, create, and deliver targeted marketing emails that drive engagement and conversion.
• Support regular stakeholder reporting and communications by providing accurate data and actionable insights.
• Develop and document standard operating procedures to streamline CRM workflows and enhance operational efficiency.
• Work closely with cross-functional teams to align data and outreach strategies with broader business goals.
• Partner with analysts to automate data flows and reporting processes, improving efficiency and reducing manual work.
• Identify and implement opportunities for continuous improvement within CRM and data management operations.
• Monitor and report on key performance indicators relating to customer engagement, pipeline progression, and data quality.

Qualifications & Skills

• Advanced proficiency in Microsoft Excel, with experience in managing and analysing large, complex datasets.
• Strong understanding of GDPR and data privacy regulations across the EMEA region.
• Demonstrable experience in customer data management, CRM strategy, and marketing operations.
• Familiarity with tools and platforms such as Marketo, Salesforce, Microsoft Dynamics, Splash, and Power BI.
• Excellent analytical skills, with the ability to distil complex data into clear, actionable insights.
• Strong organisational and communication skills, with meticulous attention to detail.
• Proven ability to develop and implement scalable standard operating procedures.
• Comfortable working cross-functionally and managing multiple priorities in a dynamic, fast-paced environment.

*This role is open for a limited time. Next steps will be shared with shortlisted candidates ASAP. Due to the high volume of applicants, we may be unable to reply to each applicant individually. Thank you for taking the time to apply.