Strategic Comms Planner

Overview

Project Overview:

As a Strategic Comms Planner, you will be part of the Strategic Planning & Insight team within the Accelerators organisation. You will focus on developing Sales Plays, the scalable pitch materials that power our industry team’s sales activities with customers across all our advertising solutions.

Overall Responsibilities:

The successful candidate will have a proven track record in producing winning pitches in a media agency environment. You will be able to demonstrate strong use of insight to create a strategy that translates into deliverable media recommendations. Finally, the candidate will be a talented storyteller; possessing the ability to create structured and compelling pitches that lead with insight, anchor on objectives, and package products as solutions.

The position requires an appetite for driving thought leadership as you will be focused on finding a better way to package, align, and communicate our products as customer objective lead media solutions.

Top Daily Responsibilities:

Lead the strategy, production, training, and delivery of Sales Plays aligned to your assigned sector

Evangelise comms planning and pitching best practices across our business and work with your sector Leadership team to embed these behaviours in the team.

Partner with cross functional specialists including analytics, design, measurement, sponsorships, creative, etc. to bring cross-product solutions to your clients.

Create and/or feed into existing sector specific business plans, aligning with senior leads to execute with operational excellence

Drive sales through a targeted list of customers; work alongside specialist sales managers and Industry Managers to pitch directly to our biggest opportunities.

Mandatory Skills/Qualifications:

BA/BS degree or equivalent practical experience.

Business Director / Client Director level Comms Planning experience within a media agency environment.

Ability to speak and write in English fluently and idiomatically.

Non-Essential Skills/Qualifications:

Experience working with major brands and advanced level of experience in brand marketing

Demonstrated knowledge of the digital media landscape including formats, buy types, and strategies across the sales funnel

Knowledge of YouTube, video, TV, Display and an understanding of competitive pitching and objection handling.

Complex problem solver & experience in leadership with the ability to work through ambiguity with your team.

This role is open for a limited time. Next steps will be shared with shortlisted candidates by Thursday Feb 12th. Due to the high volume of applicants, we may be unable to reply to each applicant individually. If you have not received a response, please assume that you have not been selected for progression to the next stage of the hiring process.