What do companies really look for when hiring creatives?

Do you know what employers look for in a portfolio, a CV or an interview?
In looking to answer this question, we ran a European survey asking what employers look for when hiring creatives. Check out our results in this infographic, as we got some surprising feedback.
For example did you know that:
- 69% of employers expect to see a portfolio tailored to the job that is being applied for
- 100% of employers believe upskilling is important to keep creatives competitive
We conducted the survey to identify ways in which creatives can improve their chances of gaining employment and we hope the results will help to do this, as well as give employers more candidates who are showing them what they really want to see.