Aquent Aquent

Announcing the Winners of the In-house Awards 2017

by Jennie Kitchin

Announcing the Winners of the In-house Awards 2017

We were recently a proud sponsor of the In-House Awards 2017, brought to you by Make Your Words Work™. Born 5 years ago, the awards are the only ones in the UK that celebrate the hard-work of in-house design teams, earning them the recognition they really deserve. We saw some amazing work and are pleased to share the winning entries with you here.

Best Project Award

This award was launched to recognise project based work undertaken by in-house teams.

Winner:

PENTLAND BRANDS: Materialise

Shortlisted Entries:

SLIMMING WORLD: Daily Journal

CHELSEA FOOTBALL CLUB: Chelsea Health Club

“Great creative solution to showcase an eclectic mix of brands - not an easy thing to do. Beautiful execution, and great exercise of data visualization.”

Pentland


Best Internal Rebrand

This award was launched to recognise the in-house teams who have played a key role in the successful development, execution and role out of their company’s new brand identity.

Winner:

WELLCOME: Wellcome Collection

Shortlisted Entries:

PENTLAND BRANDS: Berghaus: Extrem

THOMSON REUTERS: Visual Identity Refresh

“Great rebrand with clever use of the Double L. It's worked too, with the Wellcome Collection having its best August since in 2007. This is a lovely piece of work, the team must - and should - be so proud.”

Wellcome


Impact on the Overall Business

This award was set up as an opportunity for in-house design teams to demonstrate their design talents and business impact.

Winner:

SAVILLS: Global PPT Template

Shortlisted Entries:

PROSTATE CANCER UK: March For Men

BRITISH MEDICAL ASSOCIATION: There's strength in our numbers

“An example of how a simple solution that, through collaboration, makes everybody lives easier.”

Savills


Best Example of Internal Collaboration within the Business

This award was launched to acknowledge the partnerships and collaboration with other divisions of a business which is often required by in-house teams.

Winner:

ROYAL SHAKESPEARE COMPANY: Stitch In Time

Shortlisted Entries:

MOO: MOO Cotton Business Cards

IDEAGEN PLC: Recruitment Drive

“Really strong identity that reflects the craft and eclectic mix that goes into the different costumes. It has really worked too! Best of all the contrast of the skill of costume making with the use of personalised social media. Very clever indeed.”

RSC


Best Example of Collaboration with an External Agency

This award was set up as an opportunity for in-house design teams to demonstrate how their team added value to a relationship with an external agency, and enabled the end project to have an improved outcome.

Winner:

TWITTER: #RestartAHeart

Shortlisted Entries:

WELLCOME: Infectious Pattern

THOMSON REUTERS: Collaboration with Interbrand

“Clearly a huge team effort. Such a simple idea, beautifully executed. It's simplicity is a testament to the in-house team and the collaboration with the British Heart Foundation.”

Twitter


Design For Good

This award was inspired by all the great charity in-house teams.

Winner:

MARIE CURIE: Marie Curie Third Party Events

Shortlisted Entries:

PROSTATE CANCER UK: March for men

MACMILLAN: Game Heroes

“This delivers a relatable story, a personal touch with strong art direction. Great to see design helping a cause to shine.”

MarieCurie


What’s a Great Idea?

This award was set up as an opportunity for in-house design teams to demonstrate how creative and original their design team can be.

Winner:

PENTLAND BRANDS: Materialise

Shortlisted Entries:

PENTLAND BRANDS: Lacoste: #madeforher

RCI: Educational Videos

“An innovative, stand out solution to an atypical brief”

Pentland

For those that weren’t able to join us on the night you can check out the video highlights.

We look forward to seeing some more amazing work for the 2018 awards!

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